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Effective Date: 2025-04-24

Welcome to Little Guide! Your privacy is important to us. This Privacy Policy explains how we collect, use, disclose, and protect your information when you use our website, mobile app, and related services (collectively, the “Services”).

By using Little Guide, you agree to the terms outlined in this Privacy Policy.

1. Information We Collect

We collect personal and non-personal information to provide and improve our Services.

a. Information You Provide

When you sign up or use Little Guide, we may collect:

  • Name

  • Email address

  • Child’s birthdate or due date

  • App usage preferences

  • Messages or content shared within the app (including with our AI assistant)

b. Automatically Collected Information

We automatically collect:

  • Device information (type, OS, browser)

  • Log data (IP address, access times, pages viewed)

  • Usage information (features used, actions taken)

c. Cookies & Tracking Technologies

We use cookies and similar technologies to analyze usage and improve our Services. You can adjust cookie settings in your browser.

2. How We Use Your Information

We use your information to:

  • Personalize your experience (e.g., parenting tips based on baby’s age)

  • Provide, maintain, and improve the app

  • Offer customer support and respond to inquiries

  • Send important updates or promotional emails (you can opt out)

  • Monitor app usage and enhance security

3. Sharing Your Information

We do not sell your personal information. We may share your data with:

  • Service providers (e.g., hosting, analytics) who help operate Little Guide

  • Legal authorities if required by law or to protect our rights

  • Business partners if we are involved in a merger, acquisition, or asset sale (we’ll notify you if this happens)

4. How We Protect Your Data

We implement industry-standard security measures to protect your data. However, no online service is 100% secure. We encourage you to use strong passwords and keep your login information private.

5. Your Rights & Choices

You can:

  • Access and update your account information

  • Delete your account at any time

  • Opt out of marketing emails

  • Request deletion of your data by contacting us

To make a request, email us at: [support@littleguide.ai]

6. Children’s Privacy

Little Guide is intended for parents and caregivers. We do not knowingly collect personal information directly from children under 13. If we become aware that we have collected such data, we will delete it.

7. Third-Party Links & Services

Our app may contain links to third-party sites or services. We are not responsible for their privacy practices. Please review their policies before providing any personal information.

8. Changes to This Policy

We may update this Privacy Policy from time to time. If we make significant changes, we’ll notify you via email or in-app. Continued use of the Services after changes means you accept the updated policy.

9. Contact Us

Questions? Reach out anytime.

Email: [support@littleguide.ai]